Welcome to the British Watch Company, if your looking for the latest watches from the most popular brands with great service, free UK mainland delivery, free bracelet adjustments and at fantastic prices your search is over. We have been selling watches through our family owned Coventry Jewellers since 1978, and have now been trading online since 2003. In that time we have built up an enviable reputation, we pride ourselves on offering excellent customer service, whether pre sales or aftercare. We want your experience to be memorable for all the right reasons, so that you spread the word and help us continue to be one of the UK's leading watch shops; buy watches online with confidence.
Don't miss our Spring Watch Sale.
Are you looking for feature rich men's sports watches? We have hundreds of analogue & digital watches ideal for the gym and for specific pursuits like rock climbing, cycling and diving. Maybe you like to travel? We have you covered with a wide choice of world time watches. We also have a vast selection of the latest fashion and designer watches for those of you that like to keep up with the latest trends. If you are a man that likes the finer things in life, we have a wide selection of handmade and Swiss made watches some with excellent Swiss made automatic movements; as well as stunning pocket watches. We have thousands of men's watches available in every imaginable style, so whatever the occasion or pursuit we will have a model perfect for your personality.
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Ladies you will be spoilt for choice, we have a huge array of ladies watches available from the latest trend setting fashion designs, modern minimalist watches to intricate and elegant classic dress watches to compliment any look or outfit you have in your wardrobe. Looking for a watch that is made of a specific material like ceramic, gold, silver or titanium? Simply type '(material) watches' into our search bar to find your style. If you’re looking for a watch that has a bit of sparkle to it, we have hundreds of models inlaid with crystals and a huge choice of diamond inlaid watches too. Whichever model you go for, you can expect fantastic service and a speedy delivery; from low price watches to luxury wristwear we have you covered.
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Looking for children's watches? No problem, we have themed watches for pre-teens from some of the most popular kids TV programs and films like Ben 10, Toy Story and Cars. We also have nice bold and neutral tone watches with heart and butterfly patterns for girls and football themed watches for the boys. Most of our kid’s watches are also very easy to clean, with most models having plastic cases and silicon straps. Are you struggling to get your kid(s) up in the morning? We have several children’s alarm clocks available as well as watch & alarm clock bundles. The best thing about our collection is most can be grabbed for less than one adult Theme Park ticket! Save even more with our discount watches codes.
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Do you want to compliment your look? We also sell a wide selection of costume, fashion and designer jewellery including: earrings, bracelets, rings, necklaces and charms from some of the most sort after brands for both men and women. Our jewellery ranges are available in a variety of materials like steel, solid Stirling silver, rhodium plated and gold plated. We also have stunning jewellery inset with crystals for that extra pizzazz.
We have a huge range of accessories including bold and colourful clocks and alarm clocks by none other than Ice-Clock; we also have the brand new and already hugely popular Ice-Phone collection. Looking for leathers? We have Fossil leather wallets, passport holder and even wash bags. How about our summer collection which includes Animal Flip Flops and Wize & Ope sunglasses. We also have a range of gadgets and themed mugs.
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